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      Muna Mohamud Ali - (Business Analytics 1 Course - Spring 2026)

      CUSTOMER RETURN ANALYSIS IN FASHION RETAIL

      Every product return tells a story, and this project focuses on understanding the patterns behind those returns in the fashion retail industry. Using Excel and Power BI, I explored how return behavior changes across product categories and seasons to uncover trends that businesses might miss. Through charts, pivot tables, and dashboards, the data was turned into simple visual insights that make customer behavior easier to understand.

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